Features

The 5-Agent AI Swarm — Fully Automatic CRO

Five specialized AI agents work together 24/7 to scan, generate, test, personalize, and explain — so your conversions grow on autopilot.

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Trusted by 1,200+ stores on Shopify, Webflow & WordPress

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Meet the 5 Agents

Each agent is a specialist. Together, they form the most powerful CRO engine on the market.

Vision & Audit Agent

Scans your entire page in 8 seconds using computer vision. Identifies headlines, CTAs, images, forms, and trust elements — then scores each for conversion potential.

  • Full-page screenshot analysis via Claude Vision
  • Automatic element detection and DOM matching
  • CRO scoring with actionable priority list
  • Targeted scans for specific page sections

Creative Generation Agent

Generates 3 high-converting variants for every optimization target. Headlines, CTAs, hero images, form labels — all crafted by a specialized CRO copywriting model.

  • 3 variants per element (headline, CTA, image, form)
  • Brand-voice matching and tone consistency
  • Industry-specific conversion frameworks
  • Multilingual variant generation

Optimization & Testing Agent

Runs multi-armed bandit tests with Thompson Sampling. No more waiting 2 weeks for results — traffic shifts to winners in real time, maximizing revenue from day one.

  • Thompson Sampling for faster convergence
  • Works from just 500 monthly visitors
  • Automatic winner declaration with confidence
  • Zero cookies — localStorage-based tracking

Personalization Agent

Adapts your page per visitor in real time. Device type, traffic source, time of day, scroll depth — all used to show each visitor the variant most likely to convert.

  • Real-time behavioral segmentation
  • 100% cookieless — GDPR-compliant by default
  • Device, source, and context-aware targeting
  • Automatic segment discovery

Explainer & Reporting Agent

Translates raw data into plain-English (or German) insights. Your dashboard shows not just what happened, but why — and what to do next.

  • Explainable AI dashboard with actionable insights
  • Automatic weekly performance summaries
  • Conversion heatmaps and funnel analysis
  • Next-step recommendations for continuous improvement

How the 5 Agents Work Together

A coordinated pipeline from scan to revenue lift — fully automatic.

Vision AgentScans page
Creative AgentGenerates variants
Optimization AgentRuns bandit tests
Personalization AgentAdapts per visitor
Explainer AgentReports insights

Under the Hood: The Science of VariantX

Built on proven statistical methods and modern reinforcement learning.

Multi-Armed Bandit (MAB)

Unlike traditional A/B tests that waste traffic on losing variants, MAB algorithms dynamically allocate more traffic to better-performing variants while still exploring new options. VariantX uses this approach to minimize opportunity cost from day one.

Thompson Sampling

Our optimization agent uses Thompson Sampling — a Bayesian approach to the explore-exploit tradeoff. Each variant maintains a Beta distribution, updated with every impression and conversion. This delivers statistically rigorous results 3-5x faster than frequentist A/B testing.

Reinforcement Learning for Personalization

The personalization agent uses contextual bandits — a reinforcement learning framework where visitor context (device, source, time) informs variant selection. The model continuously learns which variants work best for which audience segments, without requiring manual segmentation.

Computer Vision with Claude

The Vision Agent uses Anthropic Claude Vision to analyze full-page screenshots. This enables element identification that goes beyond DOM parsing — understanding visual hierarchy, whitespace, contrast, and layout just like a human CRO expert would.

Frequently Asked Questions

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